Incarlopsa is a family company whose activity is focused on the slaughter of pigs and subsequent development and healing of both hams and Iberian black pig – and the production of cooked sausages. Food safety and quality are the main distinctive values, two parameters that have led them to become the company intersupplier Mercadona distribution.
Incarlopsa origins date back to the 60s, with the creation of a first entity and in 1977, with the addition of four brothers Loriente Piqueras, be constituted into a corporation under the current name Meat Industries Loriente Piqueras, SA (Incarlopsa).
Its activity has evolved over the years, from its beginnings in a small slaughterhouse in the town of Tarancón (Cuenca) to the 80s, when the four brothers found the reward for their work and dedication. At this time, due to the good management of the business and all the achievements a facility expansion and modernization of technologies is needed, so creating a refrigerated slaughterhouse is decided, a cutting, a factory sausage and a ham drying, applying all the latest technological innovations in the market.
Entry into the retail
The ability over the years to suit Incarlopsa demonstrates the highest standards in quality and food safety, do they begin to market their products through supermarkets and hypermarkets.
The quality of the pigs, with careful breeding between castrated males and females because they provide higher quality of meat juiciness and texture, and less water, which soon encouraged to stay as sole providers of Mercadona, in fresh meat and ham later becoming intermediate suppliers and start growing together and shared between them.
Both companies, Mercadona and Incarlopsa maintain the same philosophy: to have the customer at the center of all decisions.
Catalog
Therefore, the current product catalog that offers Incarlopsa Mercadona and through this large supermarket chain, all Spanish consumers, includes the following families:
– Serrano ham.
– Iberian products: cured meats, fresh.
– Sausages, a total of 13 references
– Slaughter of pigs for the distribution of fresh meat Martinez Loriente – also intersupplier of Mercadona-, and if over, also for export to different countries.
Corporate Philosophy
In the words of Clement Loriente, CEO of Incarlopsa, “two non-negotiable conditions of the company are food safety and quality.” Here, have a department with strict policies regarding the conditions that require their suppliers of pigs, resulting in a large meat excellence that is highly appreciated by consumers, thus fulfilling the objective of meeting customer offering the best product on the market: a product with maximum freshness and quality at the lowest possible price.
Moreover, the efficiency of the production chain Incarlopsa helps optimize costs and thus an optimal value of each of your referrals that are highly appreciated by the “leaders” (a term applied to Mercadona to clients).
Means of production
For the development of its activities, has an integrated Incarlopsa 1,100 employees in five plants owned company located in different geographical locations, the central Tarancon (Cuenca) where the pig slaughterhouse is located team, plant sliced ham and sausage factory; a drying of hams in Corral de Almaguer (Toledo), with a capacity of healing for 4 million pieces, making it the largest in the world; and another machine in Olias del Rey (Toledo) for up to 1.5 million pieces. On the other hand, they also have a factory in the town of Salamanca Guijuelo for the development of Iberian sausage.
Perspectives
The most prominent projects Incarlopsa short and medium term are focused on remaining main Mercadona and accompany them in their growth domestically and, if the case arises, internationally.
The company believes that there is scope for significant improvement in Iberian cured products such as prosciutto. This will undoubtedly help improve vertical integration in swine with a cooperative of Soria, the results of the projects being undertaken by the department of research and development and implementation of new production systems that allow the company to be more competitive future.
— Publication by the “El Pais” 11/01/2014 —